This course introduces designers to the fundamentals of type anatomy, terminology, and basic layouts.
Type I immerses designers in the essentials of typography, with a primary focus on hands-on learning through the creation of a comprehensive magazine. This group project emulates a real-world working environment, fostering communication, collaboration, and team-building skills. Students navigate through three planning stages, mastering the art of crafting briefs, layout pagination, and constructing style sheets. The project demands a ground-up approach, requiring students to develop branding, photography, and graphics.
Complementing the main endeavor are three individual projects: poster design, food typography exploration, and landing page creation. This holistic approach equips students with practical skills and a deep understanding of the collaborative dynamics within the realm of typography and design.
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“Teamwork is the fuel that allows common people to attain uncommon results.”
– Andrew Carnegie
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“Perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away.”
Collaborative Chronicles: Crafting Narratives in Our Group Magazine Project
Embark on a hands-on creative odyssey with our group magazine project, where students are challenged to synergize their talents within collaborative teams. This semester-long endeavor pushes the boundaries of traditional design thinking, urging participants to think innovatively and craft visually stunning graphics and editorial imagery that captivate and delight viewers. Encouraging students to explore beyond conventional norms, this project is a canvas for cultivating originality and pushing creative limits. With diverse topics spanning the breadth of human interest, the magazine becomes a mosaic of insights, creativity, and skill, showcasing the collective prowess of our collaborative and imaginative student teams.
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Savoring Words: Culinary Creativity Through Food Typography
Dive into the delectable world of food typography, where students explore the art of using culinary delights not only to craft letters but to weave intricate compositions with depth. This project challenges participants to employ various culinary techniques—cutting, grating, mashing, and more—to manipulate food textures, transforming them into expressive elements that bring chosen phrases to life. Beyond the traditional realm of typography, this delicious endeavor encourages a sensory exploration of language, blending the culinary and design worlds seamlessly. Students embark on a flavorful journey, turning everyday ingredients into an edible canvas for their creativity and imagination.
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Mission & values
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Trajectory
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